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What We Talk About When We Talk About Open Rates
Every e-mail marketer worth her salt knows how to calculate an overall messaging open rate: messages opened ÷ messages delivered. It’s probably the easiest calculation you can make that still produces...
View ArticleGoogle Talk… Do No Evil? I think Not!
I use iChat as my IM client of choice. It’s relatively low memory and has Jabber support which allows me to link up to Google Talk and Facebook Chat’s IM networks. Google and Facebook seem to now be...
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Capitol Hill Experiencing Huge Increase in Constituent Mail
Cross-posted from Congressional Management Foundation Congressional offices are receiving between 200 to 1,000 percent more constituent communications than they were ten years ago. Despite the...
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Send and Receive with These Four Email APIs
So you need to send emails. Pretty simple right? Not so fast. It doesn’t matter how easy your language or framework makes sending emails, if you try to do it on your own be prepared to configure mail...
View ArticleSurvey says: congressional staffers want more online communications with...
When it comes to being lobbied, the results are clear: congressional staffers want to be e-mailed. According to the new Lobbyists.info “Congressional Communications Report,” two-thirds (67.0%) of the...
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TurboVote Wants to Be the Netflix of Voter Registration
TurboVote, an up-and-coming startup, wants to become the “Netflix of voting” by revolutionizing voter registration and vote by mail via the Internet and snail mail. The concept is simple: Users fill...
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Paystik Starts Powering Charity Campaigns With QR Code Platform
Paystikd, a bootstrapped three-person startup out of a new Stanford co-working space, is starting to power donation campaigns for 6,000 charities this month. The company makes it easy for small...
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How Yahoo allowed hackers to hijack my neighbor's e-mail account
Reflected XSS vulnerabilities in action Aspect Security When my neighbor called early Wednesday morning, she sounded close to tears. Her Yahoo Mail account had been hijacked and used to send spam to...
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Muscle Car Stamps Actually Make Us Want To Send Mail Again
There’s a little known service in America. For a small fee, you can apply a sticker, called a “stamp,” to a piece of paper and send it anywhere in the nation. This is known as “the mail.” Now there...
View ArticleEmail Is Now Just Another Stream
Editor’s note: Peter Yared is the CTO/CIO at CBS Interactive. Follow him on Twitter @peteryared . Only a couple of years ago, pundits were predicting an end to email. But instead of fading away,...
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